Community tourism is a sustainable tourism model in which local communities develop, own, and manage tourism experiences, allowing them to benefit from tourism directly. Community tourism usually centers rural and indigenous communities in lesser-known, lesser-visited areas that are often left off the traditional tourist map. 

in this article, we share a success story of community tourism from the Community Homestay Network of Nepal.

Written by GLP’s Holly Prievo, this article zeros in on how a strategic video campaign can leverage local participation in order to shift a destination away from “destination marketing” and toward “destination management.” This shift can help destinations all over the globe avoid overtourism, increase responsible stewardship, and ensure long-term sustainability.

Turn your ESG metrics into compelling stories that drive people to experience your tourism offerings.